BRIGHTENING SHAMPOO
Enhance the radiance of your blonde hair with Joico's Blonde Life Brightening Shampoo to Nourish and Illuminate, a neutralising and moisturising shampoo created specifically for bleached, double-processed or high-lifted blonde hair.
Completely sulphate free, the illuminating shampoo works into a velvety lather to expertly lift away dirt and impurities.
Usage Instructions for Optimal Results
How to Use
1. Apply to wet hair.
2. Work into a rich lather.
3. Rinse thoroughly with water.
Key Benefits
- Added softness and smoothness.
- Free of SLS/SLES Sulfates.
- Gently cleanses with rich lather.
- Keeps blondes bright.
